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Who We Are

Stephanie Choo founded EDEN + ELIE to combine her passion for business, design, and social good. She believes that design has tremendous potential to drive value in the marketplace and impact lives for the better in human-centered and innovative ways. Prior to EDEN + ELIE, Stephanie spent most of her adult years in the U.S. as an architect and design professional. She went on to lead various design and strategy projects internationally for companies, government, and various institutions. She holds a Bachelor of Science degree from MIT and a Master of Architecture from the University of California, Berkeley.

Leon Toh joined as a Co-Founder in 2018, after being inspired by the brand’s design-centered, socially-focused jewelry and mission to empower communities in need in Singapore. He is the founder of Damson Capital, an impact investment holdings company focused on developing social enterprises in Asia that solve the world’s most challenging problems through innovative solutions and business models. Leon also serves on the board of directors of various social enterprises and non-profit organizations. He holds a Bachelor of Commerce and Bachelor of Economics from Monash University, Australia.